Phone leads, in the portal
A clear path from first dial to closed deal.
What changed for reps who dial: phone leads live in the portal, every lead has a stage and a next step, and the numbers finally say what they mean.What was broken
- Phone leads only lived inside the dialer.
- The Leads page was built for walking in the door.
- KPIs counted voicemail boxes as “connects”.
Call today, and why
Open Leads. The top list says who to call and why.
Overdue first. Tap Call and the dialer opens on that lead.

Every lead has a stage
Newnever dialed
Attemptingno real talk yet
Connectedtalked, no next step
Callbackon the calendar
Setdemo booked
Demo heldnow close it
Wondeal closed
Moves happen from dialer outcomes, the calendar, and one-tap buttons. Lost: not interested, bad number, do-not-call.
The stage comes from what already happens in the dialer: outcomes, callbacks and demos on the calendar, and the deal. A later no-answer never pushes an interested lead backwards — call history wins.Your pipeline at a glance
Counts per stage. Tap a lead for calls, notes and what they said.
In-person deals keep their own tab.

Every callback goes on the calendar
No date and time, no save.
Times are the prospect’s local time.
A callback is a real path to a close.

Don't set wood
A set needs the decision maker, an agreed time, and why they want it — in their words.
Missing one? Make it a callback.

KPIs you can read
Dials → pick-ups → conversations → callbacks → sets → demos held → closes.
Tap (i) for exactly what a number counts.

What the numbers mean
- Pick-up
- the line answered — a person, voicemail or phone menu.
- Conversation
- you talked to a person.
- Set
- a demo on the calendar, credited to the setter.
- Close
- a phone deal that went live.
Before this ships
- Merge + deploy? Backend goes live on merge; the portal needs a manual build.
- Apply the notes table? Optional — without it, notes save onto the lead.
- Leads opens on Phone leads for every rep — OK?
- Strict set gate: no “book anyway” button — OK?
- Switch the daily KPI email to pick-ups vs conversations?
- Team KPIs now stop at region lines — OK?